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Micro Powders, Inc.’s New Web Site Combines Functionality, Ease of Use

New site features Product Selector menu and Sample Cart

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Corporate web sites have evolved over the years toward ones that are easy to navigate and provide the information that customers seek. Since the beginning of the year Micro Powders has been creating its new web site with an eye toward how to best serve its customers. The result is a user-friendly site, www.micropowders.com, with key features including a speedy Product Selector menu and a Sample Cart, modeled after shopping carts on commercial sites, that allows formulators to request the sample...

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